Palouse Country 1450 (KCLX-AM | Colfax, Washington)
‘Classic Country Favorites’
Palouse Country 1450 spins classic country favorites from the genre’s golden era. Colfax’s heritage station also provides local news and weather from Whitman County along with play-by-play coverage of the Washington State University Cougars and the Colfax High School Bulldogs.The Palouse wakes up weekday mornings with Steve Grubbs during the morning show from 6 a.m. to 10 a.m.
**Target audience for Palouse Country: Typically 35+ years-old
​​Palouse Country’s broadcast signal reaches 8 counties in Idaho and Washington, or about 726,000 people.
Palouse Country reaches 200 people at any given time, any day of the week and about 1,700 unique weekly listeners, 18+ Whitman County.
Palouse Country advertisers spend an average of $499 per month with the lowest amount spent per month of $200 per month and the highest at $900 per month.
Palouse Country has many categories of advertisers but the most prevalent are
1. Agriculture support services
2. Auto repair services
3. Healthcare providers/hospitals
4. Retail: tractor and combine sales
5. Home improvement services/HVAC
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Special programming features
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Cougar Athletics
Palouse Country keeps Whitman County rooting on their Washington State University Cougars throughout the year, with coverage of Cougar men’s basketball and other WSU Football each fall.
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Farm and Ranch Report
The Farm and Ranch Report keeps listeners informed about commodities prices, legislation and changes that impact rural life and farming. As the world’s foremost producer of dry-crop wheat and legumes, the Farm and Ranch Report is relevant content throughout the year, and we make sure our listeners know what’s happening.
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Community Involvement:
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Palouse Empire Fair
The end of summer on the Palouse means college football and the Palouse Empire Fair! This great country fair continues to bring the people of Whitman County together to celebrate the region’s rich agricultural history and honor the way of life that still thrives on the Palouse.
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Palouse Cares Food Drive
Palouse Cares is the largest single-day food drive on the Palouse. Our group of stations participates in the marketing for event with cause-marketing, as well as other media pieces that we design and place. Local and regional businesses that want to participate are able to do so through this cause-marketing campaign.
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Station Line Up:
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Monday – Friday
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6 a.m. – 10 a.m. The Morning Show with Steve Grubbs
FCC Compliance