102.5 KRPL (KRAO-FM | Colfax, Washington)
‘Hits of the 70s, 80s & 90s’
Whether at work, at home, or in the car, KRPL is the station for Gen-X and Baby Boomers! KRPL has your favorite ROCK and POP from the late 1970’s, (mostly) 80’s and some 90’s, too! Def Leppard, Bon Jovi, David Bowie, Guns N’ Roses, Bryan Adams, Hall & Oats, Duran Duran, Fleetwood Mac and Queen! Your NEW #1 pre-set station, KRPL 102.5!
**Target audience for KRPL 102.5: 40-65 years-old
KRPL 102.5 has a broadcast signal that reaches 7 counties in Idaho and Washington, or about 171,000 people.
KRPL 102.5 reaches 300+ people at any given time, any day of the week and about 8,700 unique weekly listeners, 18+ in Latah County. In Whitman County, and has 400 listeners at any given time, any day of the week and about 10,800+ unique weekly listeners.
KRPL 102.5 advertisers spend an average of $905 per month with the lowest amount spent per month of $200 per month and the highest at $4,400 per month.
KRPL 102.5 has many categories of advertisers but the most prevalent are
1. Healthcare providers/hospitals/clinic
2. Retail: general
3. Auto repair/auto shops
4. Fast food restaurants/fast-casual dining
5. Retail: cell phones
Special programming features:
Community Involvement:
Rendezvous in the Park
Nothing goes with music like long summer nights! And after almost 50 years, Moscow’s annual Rendezvous in the Park isn’t slowing down. This great event celebrates music by bringing artists that wouldn’t usually tour the Palouse region to our town in the summer. The event brings out families and college students alike for nationally known and recognized artists and bands for four days every July.
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Stuff the Bus, Kiwanis Club of Moscow, Pullman
Stuff the Bus is the largest school-supply drive on the Palouse! It’s hosted in part by Moscow and Pullman Kiwanis. Sponsors are included in cause-marketing promotion of the event. They also receive live mentions during three days of remote broadcasts in Pullman, Moscow and Colfax.
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Colfax Lighted Christmas Parade
The Colfax Lighted Christmas Parade is there to lighten spirits on our dark and cold winter days! This all-day community event includes floats from local businesses and organizations, fireworks and free cocoa. myRadio emcees and participates throughout the entire day, encouraging visitors to grab some cocoa and cross some gifts off their lists at local businesses.
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Palouse Cares Food Drive
Palouse Cares is the largest single-day food drive on the Palouse. Our group of stations participates in the marketing for event with cause-marketing, as well as other media pieces that we design and place. Local and regional businesses that want to participate are able to do so through this cause-marketing campaign.
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Station Line Up:
Monday – Friday
6 a.m. – 10 a.m.
Mornings with Matt
3 p.m. – 7 p.m.
Afternoons with Doug Taylor
Saturday
Sunday